For years—decades even—marketing gurus and tech headlines have routinely declared the death of email marketing. And yet, here we are in 2025, and...
Shayna McGroggan
Recent Posts
In the first part of this mini-series on persona development, we discussed identifying the right personas for your business (if you missed it, check...
Personas development sure sounds fancy. If you’ve been doing any digital marketing over the past few years, you’ve likely come across the concept of...