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P1WS Internet Marketing Blog

6 Copywriting Techniques That Directly Impact SEO

In the digital marketing world, content is king! The purpose of SEO copywriting is to create compelling, valuable content that serves as a...

Google Ads Recommendations

Google recommends something, and we all know why. Actually, not all of us! You could be starting out as a beginner on your own company’s Google...

How to Develop Personas: Part 1 - Identifying the Right Personas

Personas development sure sounds fancy. If you’ve been doing any digital marketing over the past few years, you’ve likely come across the concept...

10 SEO Best Practices for 2021

05.13.2021   Jenika   SEO   No comments

Trying to understand SEO in 2021 can feel overwhelming and sometimes complicated. We've got things like:

Happy National Limerick Day 2021

When we're not developing WordPress websites, optimizing blog posts, and creating keyword strategies we have lots of different interests like...

How to Not Let Your Campaign Strategy Slip with SEO Maintenance

It’s no secret that SEO matters...a lot. More than 90% of experiences online begin with a Google search or use of another search engine. The top...

Why Accessibility Matters in 2021

When we think about disabilities, we often think of permanent disabilities such as blindness or someone who has been Deaf since birth. However,...

Core Web Vitals: Demystifying Google’s New Ranking Factor

What is the Core Web Vitals Update?

Last year Google announced they would be introducing a new ranking factor in May 2021. They rarely announce...

Google Analytics 4: Answering Common Questions & Easing Fears

After being in the digital marketing industry for over a decade, you’d think I’d be the type of person to relish in change. Unfortunately, that’s...

Say Goodbye to Modified Broad Match

We’re reaching the end of Google’s keyword match type: modified broad match. This is a change that gives a Google Ads account a lot of pluses,...

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