Expanded text ads have been a staple in any digital marketer’s Google Ads campaign since we can remember. The easy and short ads only include...
This may seem self-serving, but If you’re familiar with Google Ads, you’ll know it will be very on-brand. As Google rolls out automated bidding,...
You may have recently logged into your Google Ads account and browsed through the recommendations, when suddenly, “add image extensions to make...
Understanding the concept of SEO, or search engine optimization is important not only for search engines like Google but also for users. Somewhere...
To put it simply: content can make your business more successful. Words have incredible power to pull your audience in and, when delivered at the...
If you’re going to be promoting your business digitally, you’re likely going to be allocating a good chunk of your advertising dollars to a Google...
In the digital marketing world, content is king! The purpose of SEO copywriting is to create compelling, valuable content that serves as a...
Google recommends something, and we all know why. Actually, not all of us! You could be starting out as a beginner on your own company’s Google...
Personas development sure sounds fancy. If you’ve been doing any digital marketing over the past few years, you’ve likely come across the concept...
Trying to understand SEO in 2021 can feel overwhelming and sometimes complicated. We've got things like: