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P1WS Internet Marketing Blog

What is "Mobile-First" Marketing?

In the digital marketing industry, we hear (and use) the phrase “mobile-first marketing” all the time. In fact, if you’re a client of ours at Page...

Adding Popups to Your Website for CRO

I know what you're already thinking.

Let's Get Structural: A Deep Dive Into Schema Markup

We all know schema is super-dope. Adding schema markup to a site is:

5 Reasons You Should Always Bid on Your Brand Name (And the Biggest Misconception About This Strategy)

No two digital marketing campaigns are alike. However, while we take a custom-tailored approach to every client’s goal, we always begin with the...

4 Simple Ways to Take Advantage of Thank You Pages

We’ve all been there: you buy a product online or inquire about information, fill out a form, hit ‘Submit.’ And then….the thank you page. They can be...

New Web Strategy: Keeping It Real... Online

"Respect is earned. Honesty is appreciated. Trust is gained. Loyalty is returned."

AdWords: Side Ad, Farewell, Auf Wiedersehen, Adieu

There have been rumblings in the paid search arena concerning Google’s side ad space in search engine results all week. While the official AdWords...

Defining Paid Search Goals

Whether you want to educate your customers with an ebook download, to generate that classic online sale, or give your sales team some fresh leads,...

How My Internet Marketing Job Prepared Me for Motherhood

Sounds a little far fetched? Okay, okay I could be stretching things a little too far but hear me out…

Nothing can prepare you for becoming a parent....

Writing a Blog When You’re Not a Blogger

“I don’t like writing, but I love having written” - Tolstoy

I’m not embarrassed to admit it, blogging has never been my forte. Actually I could think...

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