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P1WS Internet Marketing Blog

Google Ads: How to Choose the Right Advertising Strategy

If you’re going to be promoting your business digitally, you’re likely going to be allocating a good chunk of your advertising dollars to a Google...

Google Ads Recommendations

Google recommends something, and we all know why. Actually, not all of us! You could be starting out as a beginner on your own company’s Google...

Say Goodbye to Modified Broad Match

We’re reaching the end of Google’s keyword match type: modified broad match. This is a change that gives a Google Ads account a lot of pluses,...

Buying Into More Than Just Google Ads

Psst, hey marketers, wanna buy some ad space? I’m sure we’re all on the Google Ads train, and hopefully most of us are replicating our Google...

5 Reasons You Should Always Bid on Your Brand Name (And the Biggest Misconception About This Strategy)

No two digital marketing campaigns are alike. However, while we take a custom-tailored approach to every client’s goal, we always begin with the...

Refreshing Refresher for Google Ads

With another birthday officially in the books, I started reflecting on the basics and decided to review some of the cornerstones of Google Ads....

7 Internet Marketing Predictions for 2019

Happy New Year from the team at Page One Web Solutions! I speak for us all when I say we’re looking forward to what 2019 has in store for us in...

Responsive Ads & You

Welcome to the fold, Google Ads responsive text ads! We’re very excited to begin implementing these new Search Network ads for our clients for a...

The New AdWords Is Mandatory. Oh, And It's Google Ads Now

They did it. It’s finally happening. Abandon hope, all ye who seek a snappy AdWords interface. The long wait is over: the new interface is...

AdWords Ad Suggestion Changes This Summer

Most AdWords Manager accounts have received a notification about Adwords Ad Suggestion changes coming on June 1, 2018. As part of the new AdWords...

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