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P1WS Internet Marketing Blog

Ian

Ian is a proud graduate of the University of Maine with a degree in Business Management, with a concentration in Marketing. After graduating, Ian dove into the world of hospitality and tourism where he solidified his love of travel. When he’s not traveling, you can find him at the closest beach.
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Recent Posts

Why Professional PPC Management is Not Optional

This may seem self-serving, but If you’re familiar with Google Ads, you’ll know it will be very on-brand. As Google rolls out automated bidding,...

Google Ads Recommendations

Google recommends something, and we all know why. Actually, not all of us! You could be starting out as a beginner on your own company’s Google Ads...

Say Goodbye to Modified Broad Match

We’re reaching the end of Google’s keyword match type: modified broad match. This is a change that gives a Google Ads account a lot of pluses, while...

Responsive Ads & You

Welcome to the fold, Google Ads responsive text ads! We’re very excited to begin implementing these new Search Network ads for our clients for a...

Our First Look: The New Google AdWords Interface

Alpha previews are making their way into some AdWords accounts and we’re excited for the redesign! A few of our accounts got a sneak preview,...

Play That Funky Music, Google Home

The Page One owners, Pat and Pat, are known around here for their generosity. They certainly outdid themselves during our recent holiday party when...

Ads In The Local Pack, Because Google Likes Money

In the back of every web marketer's mind, having paid ads in the Google Local Pack was inevitable. Averaging over $600 per second in revenue, Google...

Knime: Funny Name, Serious Keyword Expansion

05.26.2016   Ian   Pay Per Click (PPC)   Comment

Working in Paid Search, I felt a little out of place at Distilled’s recent Searchlove conference in Boston. While Searchlove was seemingly SEO...

No, Really, Add Bing Ads To Your Paid Search

I’m a very skeptical person, but I’ll always reevaluate my position in the face of new evidence. When I first started working with paid search...

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