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P1WS Internet Marketing Blog

Our First Look: The New Google AdWords Interface

Alpha previews are making their way into some AdWords accounts and we’re excited for the redesign! A few of our accounts got a sneak preview,...

Common Mistakes when using Google Analytics

It’s a pretty well-known thing around the office that I’m the “numbers guy” on the team. I have always enjoyed analyzing data and producing...

3 Ways to Celebrate National Pet Day

04.11.2017   Alex   Company Culture   No comments

April 11, 2017 marks this year's National Pet Day! Although many of us praise our beloved creatures as if National Pet Day were every day of the...

SEO Terms and Jargon, What Exactly Does it Mean? (INFOGRAPHIC)

04.07.2017   Jenika   SEO, Infographic   No comments

The practice of search engine optimization can be confusing! With over 200 ranking factors (some proven, some speculation) and a variety of search...

Why is A/B Split Testing Important?

A/B testing, also referred to as split testing, is a great way for marketers to find the best way to encourage users to take certain actions on...

What is Marketing Automation? Is it Right for Your Business?

Over the past few years you’ve been hearing a lot about marketing automation, but have you considered it for your business?    

White Hat vs Black Hat SEO: The Basics

03.09.2017   Chris   Link Building, SEO   No comments

Search engine optimization is a fairly new field of marketing that often seems shrouded in mystery to business owners and executives. It wasn’t...

What to Know Before Considering a WordPress Multisite

03.07.2017   Jenika   WordPress   No comments

What is a WordPress Multisite?Newer versions of WordPress allow multiple websites to share a single Wordpress installation. This means, as a...

Search Engine Ranking Reports Can Be Counterproductive

02.22.2017   Patrick   SEO   No comments
One piece of data that helps our team get a good picture of your online visibility is keeping track of how the site ranks for target keywords....

Attribution, When Finding Fault Is A Good Thing

As a sibling, I have had a lifetime’s worth of experience with attribution. Broken lamp? That’s attributed to my brother. Leftover candy after...

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