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P1WS Internet Marketing Blog

Aim High with your Website: Harness the Power of KPIs

Whether your website is in the beginning stages of development, well on its way to becoming an internet dinosaur or somewhere in-between it is never...

Working Over the Holidays

It’s my favorite time of year! The holidays are a copywriter’s dream, as the hot topics flow freely as eggnog at Grandma’s house. Savvy shoppers are...

Google's Hummingbird Speaks Your Language

Hummingbirds, although one of smallest species in the bird family, can fly at speeds so quick and flap their wings so rapidly a humming or buzzing...

SEO and Copywriting - A Continual Balancing Act

Any experienced Search Engine Optimization professional will tell you that, these days, web content is the name of the game. Google wants to see well...

Misadventures in Google Places

I recently read an article on Moz by David Mihm comparing the business interfaces of Google Plus and Google Places. The fact that we are having this...

Copywriting Analytics: Are You Doing a Great Job?

As a writer, you spend the majority of your time researching, revising and optimizing your content to be successful, but what happens after you hit...

PPC, Adwords, and the Googleplex

Wow, it’s been a whirlwind week around here at Page One! David and I returned from our free trip to visit the Googleplex on Wednesday morning and...

Anatomy of a Great Landing Page

As one of the resident copywriters at Page One, I spend many of my days developing fresh content. Blog posts and press releases are often more “fun”...

Bacon and Optimizing for Google +

The Page One crew takes every opportunity to learn more about the dynamic industry we work in (that’s to put it nicely--I call it “finicky”). Keeping...

SearchLove Boston 2013 by Distilled

Web marketers in the know gathered this week for Distilled’s coveted SearchLove conference in Boston. Every face in the auditorium was glowing by...

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