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P1WS Internet Marketing Blog

SEO 101: A Complete Beginner’s Guide

Understanding the concept of SEO, or search engine optimization is important not only for search engines like Google but also for users. Somewhere...

5 Essential Elements of Amazing Copywriting

To put it simply: content can make your business more successful. Words have incredible power to pull your audience in and, when delivered at the...

How to Not Let Your Campaign Strategy Slip with SEO Maintenance

It’s no secret that SEO matters...a lot. More than 90% of experiences online begin with a Google search or use of another search engine. The top...

Why Accessibility Matters in 2021

When we think about disabilities, we often think of permanent disabilities such as blindness or someone who has been Deaf since birth. However, many...

Core Web Vitals: Demystifying Google’s New Ranking Factor

What is the Core Web Vitals Update?

Last year Google announced they would be introducing a new ranking factor in May 2021. They rarely announce...

Let's Get Structural: A Deep Dive Into Schema Markup

We all know schema is super-dope. Adding schema markup to a site is:

How to do Blog Keyword Research: Our # 1 Proven Strategy

How to Choose a Blog Topic

Probably the most common question I hear when it comes to blog writing is how to choose what to blog about. More...

Signs & Symptoms of Outdated Websites - The Ultimate List

It's been a rainy week here in Portland, Maine, so what do we do to lift our spirits...? We have a fun group message thread to chat about all the...

Why is Content for SEO So Important?

Why, whenever we discuss SEO, do we always bring up content development as part of the overall strategy? This blog shares a little bit about why...

Becoming a "SERP Whisperer": How to Use Google Search Console for SEO

Okay, I’ll be honest; SEO is complicated and Google’s search algorithms are probably more fickle than even the most stubborn canine (no disrespect to...

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